Trade Investment


Trade Investment

Trade Investment covers the entire lifecycle costs of a promotion and other trading terms costs paid to a customer.  Discounts, rebates, materials, ad spend etc. are all included.  

The challenge is that these costs manifest themselves across a large number of transactions who's timing and destinations are varied.  This leads to expensive mistakes, large amounts of time spent on managing this aspect of the business.  Given the size of spend the opportunity to reduce costs is significant. 

 In our experience error rates and lack of clarity are costing clients between 4% and 8% of their trade investment spend

The solution offers a consolidated view of the promotion plan, its results and the confirmation of costs and approval to pay.  This radically reduces the time that the key role players have to spend in managing the process. .